Every Fire Tells a Story

At ECOFUEL™, every fire carries a meaning from warmth shared, meals made, and forests respected. That belief drives everything we do. Since 2014, we’ve been creating fuel that works better for ovens, homes, and the planet. From sustainable sourcing to briquettes and firewood engineered to burn cleaner, hotter, and longer, our mission is simple: fires that bring comfort and connection, without the compromise.

But along the way we unlocked a secret...

We cut the moisture content in our kiln-dried logs so they burn more efficiently. This reduces smoke and improves air quality, making them more sustainable.

Our most sustainable product turns wood waste into next generation heating briquettes. We engineered these EcoBriquettes with single-digit moisture levels, which gives them enormous energy output.

The secret... As it turns out, sustainability and performance are one and the same.

Carbon Neutral

Our fuels are made from one thing only: wood. That means every burn is part of the living carbon cycle. Yes, fire releases carbon dioxide; it always has. But because our wood comes from responsibly managed forests, that same carbon is drawn back in by the next generation of trees.

We can’t rewrite chemistry. What we can do is choose not to dig up coal or peat, the ancient, locked-away carbon that, once released, has nowhere to go. Keeping it in the ground protects the climate and the fragile ecosystems built on top of it.

No More Plastic

By 2019, five years into our journey, we leaned harder into the eco in ECOFUEL™. We trimmed our range to what mattered most: clean, kiln-dried logs and next-generation briquettes made from waste wood.

Then we went after packaging. Plastic had no place in the future we believed in. Today, every bag and box is cardboard, part recycled, fully recyclable.

Restoring Ireland’s Native Rainforests

In 2023, we joined 1% for the Planet to put our money where our fires start; back into the forest. Through our partnership with Hometree, we’re helping restore 4,000 acres of Ireland’s native rainforest, the woodland that once covered 80% of this island.

Thanks to our customers, 1% of every purchase goes straight into that work. One acre, one tree, one future at a time.

Meet Janis, Our Founder

” I started ECOFUEL™ in 2014 with a second-hand van and a simple idea: firewood could be better. Cleaner, drier, more honest. At the time, most of what was on the market was wet logs and coal. I knew there had to be a way to do it right.

What began as a few deliveries around Galway has grown into something bigger, serving families and small businesses all over Ireland. But the heart of it hasn’t changed: we’re still obsessed with making the best fuel possible, and making sure it’s fuel you can feel good about burning.

Along the way, I’ve learned that real sustainability isn’t about cutting corners, but it’s about building trust. With our customers, with our partners, and with the forests we depend on. That’s what keeps me showing up every day. ”

Janis Vitols, Founder of ECOFUEL™

A Force for Good

Every log leaves a trace. Every briquette, every flame has an impact. Ours are lighter. By design, not by accident. Cleaner fires. Stronger forests. A future that lasts.

FSC® Chain-of-Custody

FSC® Chain-of-Custody

With the FSC® label as the world’s most trusted mark for sustainable forestry, it made every sense for us to become the stewards of the forests, join FSC® as an organisation, and obtain our very own FSC chain-of-custody certification. Our FSC® certificate number is SGSCH-COC-140013.
Ready To Burn Certified

Ready To Burn Certified

The Ready to Burn mark is used for identifying certified firewood and kindling that have a moisture content of less than 20%. It also applies to accredited wood briquettes that have been tested to BS ISO 17255-3 standards.
We're a Sedex Member

We're a Sedex Member

We've been a Sedex member since 2021. Sedex membership supports businesses in their journey towards ethical and sustainable sourcing practices by providing tools, resources, and connections to drive positive change throughout the supply chain.

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